DIRECT MARKETING

YOUR NEXT GENERATION CONNECTION TO ACTIVE BUSINESS DECISION-MAKERS

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TARGET YOUR MESSAGE

• Custom Targeted B2B Email Campaigns
• Postal and List Rental
• Multi-channel Campaigns
• Consumer Email Campaigns

STRENGTHEN YOUR HOUSE FILE

• Customer Profiles
• Data Acquisition
• Data Appends

FILL YOUR SALES PIPELINE

• Custom Lead Generation Programs
• Co-registration
• Web Target

BUILD YOUR BRAND

• Audience Extension
• Display Ad Network

Penton  enables marketers, agencies and brokers to target, engage and activate audiences from Penton’s proprietary database of 20 million global B2B decision makers.

As your data and direct marketing partner, we’ll connect you to buyers and deliver results-driven programs that optimize ROI for your marketing activities.

5 KEY SECTORS

AGRICULTURE
DESIGN AND MANUFACTURING

Design and Manufacturing

Live Design

NATURAL PRODUCTS AND HEALTHY LIFESTYLE

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PENTON SMARTREACH SOLUTIONS

AUDIENCE EXTENSION

Extend the reach of your display advertising by intelligently targeting ideal prospects across the web.

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LIST RENTAL

Connect with over 20 million engaged decision makers across Penton’s 150 Business brands.

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LEAD GENERATION

Load pipelines with custom lead generation programs and multi-channel integrated campaigns.

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DATA SERVICES

Get a complete profile of all of the contacts in your database with data append and hygiene services.

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PENTON AD NETWORK

Generate awareness with 100 million engaged decision makers in 16 markets.

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WEB TARGET

Capture online activity from millions of business users for insights on buying behaviors.

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Reach highly qualified prospects from Penton’s highly respected brands

acc
aviationweek
asu
amertrucker
contractor
FarmFutures
electronicdesign
gopro
machinedesign
meetingsnet
NHN
WardsAuto
waste360
IndustryWeek
winitpro
NationalRestaurantNews

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